Barcelona have signed a shirt and stadium sponsorship deal with audio streaming platform Spotify, the Spanish club announced on Tuesday.
The brand will appear on the front of the men’s and women’s team shirts for four seasons from the 2022/23 campaign. The company will also be the first brand to sponsor the club’s stadium, that will now be called Spotify Camp Nou.
“The vision for the partnership is to create a new platform to help artists interact with FC Barcelona’s global community of fans,” the club said in a statement.
The club said the agreement approved and signed by the board of directors, is subject to the ratification of its Ext …