The beauty of women’s sports is that it doesn’t need to follow the same building template as the men’s game. Women’s sports provide different opportunities, marketing ideas and even a blank slate in terms of how you build the game, the age-old adage of grassroots vs professionalism. The IRFU template seems to be about promoting women’s rugby through the Women’s Sevens programme, as it’s easier to deliver that programme to schools and clubs who may not have the numbers for 15s. And you could also make an Olympics if you’re really lucky.
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- April 28, 2022
