“We look like a bunch of wankers.”
It’s fair to say that a star was born when Gunther Steiner uttered words to that effect on an early season of Drive to Survive. Just as much as the Netflix documentary has propelled Formula 1 into the limelight and helped it amass a new following, so too it has done the same for the Haas F1 team principal.
T-shirts emblazoned with his face and catchphrases have cropped up across the globe on F1’s travels, and the Italian is almost as much of a celebrity as some of the drivers.
It was perhaps …